Video Production & Storytelling Systems

AI Change Communication Videos

Employees need AI strategy, policies, tools, and use cases explained clearly through video.

When to use this offering

When AI Change Communication Videos Are Needed

When AI Change Communication Videos Are Needed

This offering is useful when an organization has defined or is finalizing its AI direction, policies, tools, and approved use cases, but employees need a clearer explanation of what the change means in practice. It creates reusable video communication for employees, managers, team leads, internal champions, and other workforce audiences.


A still shot from Avenor's AI Change Comms Video program on a flat screen TV.

AI information is scattered

Employees receive guidance through policy documents, presentations, emails, tool instructions, meetings, and leadership messages without one clear explanation.

Employees do not know what applies to them

Teams understand that AI is important but cannot connect the broader initiative to their roles, tasks, or everyday decisions.

Policy language is too dense

Employees need plain-language explanations of approved tools, restricted uses, data-sharing requirements, review expectations, and escalation paths.

Teams do not know where to start

AI tools are being introduced, but users need concrete examples of when to use them, what steps to follow, and what to check before acting.

Managers need supporting content

Managers are expected to reinforce the rollout but lack consistent videos for team conversations and common questions.

Live communication is hard to revisit

Town halls, training sessions, and launch meetings may explain the change once but do not give employees a lasting reference.

The same questions keep returning

Employees repeatedly ask about approved tools, privacy, risk, job impact, review requirements, and available support.

What you get

AI Change Communication Video Deliverables

AI Change Communication Video Deliverables

Deliverables may include an AI video-message outline, employee explainer, policy communication video, role-based use-case videos, manager-facing content, employee FAQ videos, short-form clips, captions, thumbnails, and a complete rollout package.

  • AI Video Message Outline

  • Audience and Question Map

  • Plain-Language Video Scripts

  • AI Explainer Video

  • AI Policy Communication Video

  • Clearer AI Explanations

  • Reusable Workforce Guidance

  • Role-Based Video Communication

  • Manager-Facing AI Video

  • Employee FAQ Video

  • Short-Form AI Clips

  • Captions and Thumbnails

  • Channel-Ready Exports

  • AI Rollout Video Package

What this can include

What AI Change Communication Videos Can Include

Every package is shaped by the organization's AI direction, employee audiences, approved tools and use cases, policy requirements, rollout sequence, and the channels where employees will access the videos.

When AI changes the work, people need more than a policy.

AI strategies, approved tools, responsible-use guidance, and new use cases can create as many questions as they answer. Employees need to understand what is changing, what applies to them, and what they should do next.

This representative communication system shows how Fluence can turn complex AI guidance into clear, human-centered video content. Leadership messages and policy explainers help employees understand what is changing and what it means for them.

From there, practical use cases show what responsible AI adoption looks like in everyday work, while manager guidance and employee FAQs help teams navigate questions as they arise. Together, these assets create a reusable communication resource that can support employees well beyond the initial rollout.

Best fit

Who AI Change Communication Videos Help

Change & Transformation Teams

Help people understand, adopt, and sustain new ways of working.

Enterprise Organizations

Align complex teams, tools, and communications to drive transformation.

HR & Talent Leaders

Employer brand, onboarding, and workforce readiness with clarity.

Executives

Turn expertise into visible influence and communicate with impact.

Step by step

How We Produce AI Change Communication Videos

How We Produce AI Change Communication Videos

01

Translate

We review the existing AI strategy, policy, tool guidance, approved use cases, rollout materials, and employee questions, then translate the information into a clear communication plan.

  • Existing-material review

  • Employee and manager audience mapping

  • Priority question identification

  • Policy and tool-message review

  • Approved use-case inventory

  • Video-topic prioritization

  • AI video-message outline

  • Recommended asset package

02

Script

We define what each video needs to explain, which audience it serves, what format fits the message, and what viewers should understand or do afterward.

  • Plain-language message development

  • AI explainer scripts

  • Policy communication scripts

  • Use-case video structures

  • Manager-video scripts

  • Employee FAQ questions

  • Interview guides

  • Visual and production planning

  • Accuracy and approval review

03

Package

We produce the approved videos and prepare the complete package for internal rollout, employee reference, manager enablement, and ongoing use.

  • Live-action, animated, or mixed production

  • Video editing and motion graphics

  • Screen-supported use-case visuals

  • Captions and thumbnails

  • Employee and manager versions

  • Short-form clips

  • LMS and intranet exports

  • Knowledge-hub formats

  • Distribution and usage notes

Common questions

AI Change Communication Videos FAQs

AI Change Communication Videos FAQs

What are AI Change Communication Videos?

What problem does this offering solve?

Who is this offering for?

What is included?

Can videos be created for different employee audiences?

How is this different from AI Rollout & Change Communication?

Ready to explain the change?

Turn AI guidance into videos employees can understand.

Turn AI guidance into videos employees can understand.

Turn AI guidance into videos employees can understand.

Fluence translates approved AI strategies, policies, tools, and use cases into clear internal videos for employees, managers, rollout campaigns, training environments, and knowledge systems.

Fluence translates approved AI strategies, policies, tools, and use cases into clear internal videos for employees, managers, rollout campaigns, training environments, and knowledge systems.

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